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  • Potatoes in Practice delivers broadest technical programme so far

    The sun shone on the many hundreds of industry visitors at the scenic farm site overlooking the Tay, all there to get their ‘tech-know’ from the expected high-standard mix of R&D and technical information presented by the Potato Council, the James Hutton Institute, Scotland’s Rural College (SRUC), Agrii and the many industry experts and exhibitors who come to this major event. Despite...

    14 August 2014

  • Supporting the Scottish Potato Industry

    Potato Council has been working hard to raise the profile of potatoes amongst Members of the Scottish Parliament (MSPs), promoting their health and sustainability credentials and creating awareness of the significant contribution they make to the Scottish economy. As a result, a Members’ Debate on potatoes took place in Scottish Parliament recently. Following several meetings with Potato Council...

    12 August 2014

  • Potato Advertising Campaign Set to Drive Sales

    Mums will be encouraged to trade-up from generic whites to a named potato variety this autumn, as Potato Council embarks on a high profile consumer advertising and PR drive worth £370k. Set to reach 6.9 million families, advertisements will appear in key lifestyle titles such as Grazia, Hello, Heat and Closer, as well as food magazines including BBC Good Food, Delicious, Easy Cook and...

    11 August 2014

  • Philip Burgess joins Potato Council

    The communications and knowledge transfer team at Potato Council has a new team leader, Dr Philip Burgess, who brings a breadth of technical, scientific and commercial expertise gained from a career dedicated to potatoes.    “We have a very strong, cohesive and committed potato team and with Philip taking the communications role, I know levy-payers will be comfortable that the Potato...

    5 August 2014

  • Appeal to adhere to metaldehyde stewardship

    An appeal to farmers to take metaldehyde stewardship seriously for the slug pelleting season ahead has been made, as Defra, the Environment Agency and the water companies make clear their recognition of its importance to agriculture.    Defra water quality spokesman Matthew Hampshire has outlined that minimising the negative impact on agricultural and crop protection industry is a key...

    25 July 2014