Market Information
Market Intelligence
The role of the Agriculture and Horticulture Development Board (AHDB) Market Intelligence division is to communicate accurate, timely, independent and impartial information and analysis on markets and prices. The aim is to ensure that our levy-payers and stakeholders are properly informed of changes in markets which will equip them to make the best business decisions. The MI division includes sector specialists that cover the Potatoes, Cereals & Oilseeds, Pigs, Beef & Sheep and Dairy sectors.
The Potato Market Specialist Team
As an integral part of the division, the Potato MI team provides information to help growers and purchasers understand the business environment for potatoes. The information is provided via various mediums including regular publications, statistical reports, website content and industry presentations - all with the ultimate aim of giving PCL levy payers the tools with which they can make the best-informed business decisions.
Michael Archer (Head of Market Specialists team & PCL MI account manager)
T: 0247 6478763
Sara Maslowski (Potatoes Senior Analyst)
Hannah Goodwin (Potatoes Analyst)
T: 0247 647 8840
Lloyd Dixon (Potatoes and Cereals Analyst)
T: 0247 647 8862